Some of us are willing to pay anything to have chiropractors fix our necks and backs. Then there are those who scam insurance companies with false claims of injury. I'm assuming this is a big business if you want to be on that side of the law. Fighting back are insurance companies using BI to track down fraudulent claims and unethical chiropractors.
This is what BI should be doing. Focusing on how to right a wrong. Learning how to help people in society. Protecting a business from economic downturns. Increasing market share of a business. What contribution is your information providing you, your organization, or society?