Friday, October 6

Creative BI: people want it


Ever have the feeling that some people are reacting to BI with a "oh, it's that again" attitude. Ever heard a user say, "I get what I need, then I get out quick." Not in your department, you say?

BI could be getting stale for people. BI can be known as a difficult tool that provides more information than is really needed. And is delivered to far too few. Perhaps in some cases but there are ways to change that.

Impress users with the "wow" factor. But how?

Design and innovation. Chas Martin is finding that creative, innovative designers are increasingly more relevant within companies. With BI, it's about the user interaction portion. Use something other than the generic out-of-the-box functionality. Boring.

Find out what the winners of the TDWI Best Practices awards have done to impress. They raised their standards and the results benefited users.

BI can be more than pushing mounds of data to users. The experience can be about seeing the information you want quickly and easily. People don't have the luxury of spare time. By helping them get to the point in less time, they may use it more often next time.

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